Cookies and Tracking Pixel Policy
27/10/2026
1. What are cookies and tracking pixels?
Cookies and tracking pixels are technologies used to collect certain information when you browse a website or, in the case of tracking pixels, when you view emails.
Cookies are small files placed on your device (computer, tablet, or mobile phone). They are associated with a unique identifier that allows the website to remember certain information about your browsing activity or preferences (for example, your language, location, or display settings). This helps improve your user experience by eliminating the need to enter this information each time you visit.
The information recorded by cookies may include the pages viewed, the date and time of your visit, browsing preferences, or certain technical information about your device. This information alone does not allow you to be directly identified.
Tracking pixels (also called web beacons or tracking pixels) are very small images or technical elements embedded in an email or on a web page. When loaded, they allow us to know, among other things, whether an email has been opened, at what date and time, from what type of device, or, in some cases, to obtain technical information such as the IP address or the email software used.
In accordance with applicable regulations, some cookies and tracking pixels may be strictly necessary for the operation of a service or for email deliverability and may be used without obtaining your consent. However, cookies or pixels used for audience measurement, analysis of communication campaign performance, personalization, or advertising are only placed or activated after obtaining your consent when required.
For all data processing related to the use of cookies and tracking pixels, Kurmi Software, 22 rue de l’alma, Rennes (35000), determines the purposes and means of the processing. In this capacity, Kurmi Software acts as the Data Controller within the meaning of Regulation (EU) 2016/679 of 27 April 2016 (GDPR) and applicable data protection regulations.
Kurmi Software places the utmost importance on protecting your privacy, the confidentiality of your personal data, and compliance with applicable regulations.
This Cookie and Tracking Pixel Policy (hereinafter the “Policy”) aims to inform you in a simple, clear, and transparent manner about the technologies used when you browse our website and when we send you electronic communications, the data that may be collected, its purposes, its retention period, and the means available to you to exercise your choices.
2. Are cookies stored when you browse the website?
When you visit the website for the first time, a banner notifies you about the presence of these cookies and prompts you to specify your choice. Cookies that require your consent in accordance with legislation are only stored if you accept them. You can configure and receive information about the cookies at any time as well as accept or reject cookies by clicking on the “Change cookie settings” icon at the bottom of each page of the website or by configuring your browser.
3. What data are collected through cookies?
Cookies may be used to collect all data about the user’s device at a given moment in time, particularly:
- One or more technical identifier(s) for identifying your modem
- The date, time and duration of a device’s connection to a website
- The Internet address of the page from which the device accessing the website came from
- The type of operating system installed on the device (e.g. Windows, macOS, Linux or Unix)
- The browser type and version installed on the device (Internet Explorer, Firefox, Safari, Chrome, Opera, etc.)
- The brand and model of the smartphone or tablet
- Any possible download errors Cookies Policy 3
- The language setting for the browser installed on the device
- The characteristics of the content viewed and shared
4. What are the purposes for collecting cookies?
On the website, we may store different types of cookies for several purposes:
- Cookies required for the operation and personalisation of the website: these cookies allow you to use the website’s main features and especially record information between two visits to the site on the same device, and save session login identifiers or even the personalised elements of the interface (choice of language or presentation). They do not require your prior consent. These cookies are required for the website to function properly. If you refuse to store these cookies on your device or in your browser, or if you delete these cookies, you will be informed that your navigation and experience on the website may be affected.
- Analytical, statistical or audience measurement cookies for the website that provide us with an insight into how the website is being used and its audience performance, as well as the opportunity to improve the user experience, establish statistics and determine the number of people visiting and using the various parts of the website (sections and content visited, journey, etc.) with the aim of enhancing the website’s relevance and usability.
- Social media cookies installed by social media platforms when you share content from our website with other people or give them your opinion about the content via an application button. These cookies are only stored when you have expressly consented to them using the banner displayed when signing in for the first time. We have no control over the process that social media sites use to collect information relating to your browsing history on our websites and associated with the personal data in their possession. We would advise you to read their data protection policies to know what your rights are on each platform and manage your privacy settings.
- Advertising cookies allow us to choose in real time what advertisement will be displayed on third-party sites. These cookies are only stored when you have expressly consented to them using the banner displayed when signing in for the first time.
| Supplier | Cookie Name | Purpose | Conservation | Privacy Policy |
|---|---|---|---|---|
| Cloudflare | __cf_bm | This cookie is used to distinguish between humans and bots. This is beneficial for the website, in order to make valid reports on the use of their website. | 1 Day | https://www.cloudflare.com/security-policy/ |
| Cloudflare | cfuvid | Web application firewall | Session | https://www.cloudflare.com/security-policy/ |
| _GRECAPTCHA | This cookie is used to distinguish between humans and bots. This is beneficial for the website, in order to make valid reports on the use of their website. | 180 Days | https://business.safety.google/privacy/ | |
| bcookie | Used in order to detect spam and improve the website's security. | 1 Year | https://www.linkedin.com/legal/privacy-policy | |
| CookieYes | CookieConsent | Stores the user's cookie consent state for the current domain | 1 Year | https://www.cookieyes.com/privacy-policy/ |
| CookieYes | cookieyes-consent | Determines whether the user has accepted the cookie consent box. | 1 Year | https://www.cookieyes.com/privacy-policy/ |
| li_gc | Stores the user's cookie consent state for the current domain | 180 Days | https://www.linkedin.com/legal/privacy-policy | |
| rc::a | to read and filter requests from bots. | Persistent | https://business.safety.google/privacy/ | |
| rc::b | to read and filter requests from bots. | Session | https://business.safety.google/privacy/ | |
| rc::c | to read and filter requests from bots. | Session | https://business.safety.google/privacy/ | |
| rc::f | to read and filter requests from bots. | Persistent | https://business.safety.google/privacy/ | |
| test_cookie | Used to check if the user's browser supports cookies. | 1 day | https://business.safety.google/privacy/ | |
| WordPress | wpEmojiSettingsSupports | to store browser details. | Session | https://wordpress.com/blog/2017/12/04/updated-privacy-policy/ |
| lidc | Registers which server-cluster is serving the visitor. This is used in context with load balancing, in order to optimize user experience. | 1 day | https://www.linkedin.com/legal/privacy-policy | |
| hubspot | messagesUtk | Stores a unique ID string for each chat-box session. This allows the website-support to see previous issues and reconnect with the previous supporter. | 180 days | https://legal.hubspot.com/de/privacy-policy |
| hubspot | __hssc | Identifies if the cookie data needs to be updated in the visitor's browser. | 1 day | https://legal.hubspot.com/de/privacy-policy |
| hubspot | __hssrc | Used to recognise the visitor's browser upon reentry on the website. | Session | https://legal.hubspot.com/de/privacy-policy |
| hubspot | __hstc | Sets a unique ID for the session. This allows the website to obtain data on visitor behaviour for statistical purposes. | 180 days | https://legal.hubspot.com/de/privacy-policy |
| _ga | Used to send data to Google Analytics about the visitor's device and behavior. Tracks the visitor across devices and marketing channels. | 13 months | https://business.safety.google/privacy/ | |
| _ga | Used to send data to Google Analytics about the visitor's device and behavior. Tracks the visitor across devices and marketing channels. | Session | https://business.safety.google/privacy/ | |
| _ga_# | Used to send data to Google Analytics about the visitor's device and behavior. Tracks the visitor across devices and marketing channels. | 13 months | https://business.safety.google/privacy/ | |
| _ga_# | Used to send data to Google Analytics about the visitor's device and behavior. Tracks the visitor across devices and marketing channels. | Session | https://business.safety.google/privacy/ | |
| hubspot | hubspotutk | to store and track a visitor's identity | 180 days | https://legal.hubspot.com/de/privacy-policy |
| hubspot | __hmpl | Tracks sessions. It is used to determine if HubSpot should increment the session number and timestamp data. | Persistent | https://legal.hubspot.com/de/privacy-policy |
| hubspot | __ptq.gif | Sends data to the marketing platform Hubspot about the visitor's device and behaviour. Tracks the visitor across devices and marketing channels. | Session | https://legal.hubspot.com/de/privacy-policy |
| youtube | __Secure-ROLLOUT_TOKEN | Unclassified | 180 days | https://business.safety.google/privacy/ |
| youtube | __Secure-YEC | Stores the user's video player preferences using embedded YouTube video | Session | https://business.safety.google/privacy/ |
| youtube | __Secure-YNID | Unclassified | 180 days | https://business.safety.google/privacy/ |
| _gcl_au | to store and track conversions | 3 months | https://business.safety.google/privacy/ | |
| _gcl_ls | Tracks the conversion rate between the user and the advertisement banners on the website - This serves to optimise the relevance of the advertisements on the website. | Persistent | https://business.safety.google/privacy/ | |
| hubspot | HUBLYTICS_EVENTS_53 | Collects data on visitor behaviour from multiple websites, in order to present more relevant advertisement - This also allows the website to limit the number of times that they are shown the same advertisement. | Persistent | https://legal.hubspot.com/de/privacy-policy |
| IDE | Used by Google DoubleClick to register and report the website user's actions after viewing or clicking one of the advertiser's ads with the purpose of measuring the efficacy of an ad and to present targeted ads to the user. | 13 months | https://business.safety.google/privacy/ | |
| pagead/1p-user-list/# | Tracks if the user has shown interest in specific products or events across multiple websites and detects how the user navigates between sites. This is used for measurement of advertisement efforts and facilitates payment of referral-fees between websites. | Session | https://business.safety.google/privacy/ | |
| youtube | VISITOR_INFO1_LIVE | to provide ad delivery or retargeting, store and track a visitor's identity, Store and track interaction. | 180 days | https://business.safety.google/privacy/ |
| youtube | YSC | to Store and track interaction. | Session | https://business.safety.google/privacy/ |
| techtarget | a/gif.gif | Unclassified | Session | https://www.informatechtarget.com/privacy-policy/ |
5. Who are the parties that place cookies or use tracking pixels?
The tracking technologies used on our website and in our electronic communications may be implemented by several categories of parties.
- Cookies placed on the website
The entities likely to place cookies on the website are as follows:
- The website publisher, Kurmi Software, as well as its technical subcontractors involved in hosting, maintenance, security, or the operation of the website.
- Social media publishers, when you use sharing features or view embedded content. This may include LinkedIn and YouTube.
- Our technical and commercial partners, including Google, Hotjar, Hubspot, Zoominfo, and Eqy.link, who are involved, as applicable, in managing consent, audience measurement, statistics, or advertising services, subject to your consent where required.
- Tracking Pixels Used in Our Electronic Communications
When Kurmi Software sends you emails (newsletters, marketing information, event invitations, customer communications, or other electronic communications), these emails may contain tracking pixels to measure message deliverability or, where you have consented (if required by law), to analyze the performance of communication campaigns.
These pixels may be implemented directly by Kurmi Software or by service providers who handle the sending or automation of our email campaigns.
The partner likely to use these pixels on our behalf is HubSpot.
The information collected using these pixels may include whether the message was opened, the date and time it was viewed, the type of device used, or certain technical information necessary for deliverability or campaign performance measurement.
When pixels are used solely to ensure the proper delivery of emails or to guarantee their security, they can be implemented without your prior consent, in accordance with the recommendations of the CNIL (French Data Protection Authority). However, when they are used to measure marketing performance or analyze recipient behavior, they are only activated after obtaining your consent when required.
6. How do we manage your consent for storing cookies?
Your consent is required for installing a cookie that is used to measure audience levels, personalise content, use social networks and deliver targeted advertising. Consent is requested through the banner that is displayed when you visit the website for the first time. You can accept to install cookies for all the listed purposes, refuse them or personalise your choices. You can withdraw your consent at any time by clicking on the “Change cookie settings” icon at the bottom of each page of the website.
7. How do you configure cookies in web browsers?
You can configure your browser to accept or refuse all cookies, delete cookies occasionally or see when a cookie is issued, its validity period and its content, and refuse to install the cookie on your hard drive.
You can choose to block or disable these cookies at any time by configuring the web browser on your computer, tablet or smartphone in accordance with the instructions established by your browser and appearing on the websites mentioned below:
Internet Explorer
Open the “Tools” menu and then select “Internet options”. Click on the “Privacy” tab, and in the “Advanced” tab choose the desired level or follow this link: https://support.microsoft.com/en-gb/windows/delete-and-manage-cookies-168dab11-0753-043d-7c16-ede5947fc64d
Microsoft Edge
Open the “Tools” menu and then select “Internet options”. Click on the “Privacy” tab, and in the “Advanced” tab choose the desired level or follow this link: https://support.microsoft.com/en-gb/microsoft-edge/delete-cookies-in-microsoft-edge-63947406-40ac-c3b8-57b9-2a946a29ae09
Mozilla Firefox
Open the “Tools” menu and select “Settings”. Then click on the “Privacy & Security” tab and choose the required options or follow this link: https://support.mozilla.org/en-US/products/firefox/protect-your-privacy/cookies
Safari on Mac/iPhone/iPad
Choose “Safari > Settings” and then click on “Privacy”. In the “Accept cookies” section, choose the required options or follow this link: https://support.apple.com/en-gb/HT201265 or https://support.apple.com/en-gb/guide/safari/sfri11471/mac
Google Chrome
Open the settings menu (settings icon), then select “Options”. Click on “Advanced”. Under “Privacy & security”, click on “Cookies and other site data”, and choose the required options or follow this link: https://support.google.com/chrome/answer/95647?hl=en-GB&sjid=2752844064370985347-EU
iOS
https://support.apple.com/en-gb/guide/safari/sfri11471/mac You can also type “cookies” in the “help” section of your browser to see the configuration instructions. For more details, you can also visit the CNIL website at https://www.cnil.fr/en
